Turn new hires into confident pricing professionals.
Or become one yourself!
Pricing 101 is a practical pricing strategy course that teaches the actual work—modeling, analysis, communication—not just theory. Whether you’re stepping into your first pricing role or evaluating talent for your team, this course delivers job-ready skills that translate from day one.
Why Take this Course?
Who Is This Course For?
Understand how pricing creates value, how pricing power works, and why it matters for profit
Learn to analyze customer behavior and structure prices based on demand patterns
Grasp the differences between cost-plus and list-discount models—and when to use each
Build fluency with the tools pricing teams use daily to structure data and build pricing logic
Present your work clearly through decks, dashboards, and executive-ready emails
Apply your skills in a realistic pricing scenario (Retail, B2B, or Software), then get detailed feedback from our AI grader
Pricing and Access Options
Get Started and Build Your Skills
$499
Full course access (6 months) + one case study submission with AI feedback
Learn, Apply and Improve
$599
Extended access (12 months) + up to three case study submissions with feedback to improve and iterate
Master Pricing and Get Career Coaching
$799
Everything in the $599 tier + a 30-minute career coaching call with a JES Partner
Custom Packages for Teams and Schools
Contact Us
We offer tailored packages for teams, departments, and academic institutions. Contact us for details and bulk enrollment rates.
What You’ll Walk Away With – FAQs
📌 What skills will I have after the course?
You’ll have a clear understanding of pricing strategy, analytics, and execution that you can apply immediately in real business situations
📌 Will I learn the tools used in real pricing roles?
Yes — you’ll gain working knowledge of the software tools pricing teams use every day, so you’re job-ready from day one
📌 Will I get something I can show employers?
Absolutely. You’ll complete a graded case study portfolio you can share in interviews or use during performance evaluations to showcase your skills
📌 Is there certification?
Yes — you’ll receive a certificate of completion and, if you submit a case study, a personalized feedback report highlighting your strengths and growth areas
