Master Price. Maximize Profit.

Learn|Price|Master|Execute|

Built for the people setting price and the people defending it



Pricing 101 is for aspiring and early-career pricing professionals

Pricing to Win is for B2B sales reps who need to protect margin in live negotiations

Practical courses, built by practitioners, focused on skills that translate into profit

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What We Do

Built by Practitioners, Not Theorists

Profit Academy offers self-paced pricing courses created by professionals with real-world experience—not academics removed from the front line

Focused on What Actually Matters

We teach the pricing skills that make a difference on the job—how to find insights, make tradeoffs, and drive better decisions

Relevant at Every
Stage

Whether you're launching a pricing career, building a team, or training sales to protect margin, we meet you where you are and help you move faster

Pricing 101

Foundational training for aspiring and early-career pricing professionals

Pricing 101 blends strategy, segmentation, Excel-based analytics, and communication,
ending in a capstone case study with AI feedback. It is designed to build real capability and
create credible performance signal for pricing roles.

   Build hands-on skills using the same tools and methods real teams rely on
   Tackle a full project—from business problem to strategic recommendation
   Receive AI-generated feedback to improve your approach

Pricing to Win: B2B Sales Negotiation

Margin-focused negotiation training for B2B sales teams

This course equips sales reps and sales leaders to protect price, frame value, and respond to objections without racing to the bottom

   Apply every module to live deals and real accounts
   Aggregate participant work into a dashboard showing customer buyer types, negotiation give-gets, and pricing opportunities
   Generate measurable ROI during the course, not after

Unlock your profit potential

Join now and take your skills to the next level
Thank you!